Concept. Execution. Results.

The German Painter is a housepainter from Germany. He received his master certification there before moving to the states. What sets him apart is his attention to detail and ability to handle projects that need creative solutions, faux finishes and wallpaper. Since most of his business comes from referral, he needed a visual identity, business cards and vehicle signage for promotion.

For visual branding, SSC stylized the painter’s family seal and paired it with the German eagle in a mark that is crisp, bold and iconic. His business cards play with the colors and eagle to create interest in the vast amount of information.